Wednesday, 20 March 2013

Hi-Res

Founded back in 1999 by German designers Alexandra Jugovic and Florian Schmitt in London, Hi-Res combine the seperate mediums of music, graphic design, product design, film and fine art into one monstrous design juggernaut, creating edgy, post-modern pieces.
A campaign by Hi-Res for sports brand Adidas

Since their arrival, Hi-Res have reached critical acclaim and won numerous awards including the D&AD Silver Award and BAFTAs and have cemented good professional relationships with clients such as fashion houses Dolce & Gabana and Chanel as well as alcohol producers Jagermeister, broadcasters Channel 4 and 20th Century Fox amongst a lot of others.

Even though they have reached such success, Hi-Res are still adament to stay close-knit and remain a somewhat "small" establishment whilst having bases in major cities around the world including London and New York City.

Hi-Res are very appealing to me. Their edgy and current design allow them to broadcast their talents through their almost endless list of highly notable clients.

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